Easy Profit Calculator docs

Core concepts

How tax and VAT are handled

For tax-inclusive (VAT) stores, the app strips the embedded tax out of revenue by default so your margins are not overstated.

Updated June 30, 2026

If your store sells tax-inclusive (the price a customer sees already includes VAT, as is normal across the EU), the tax sitting inside each price is not your money - it belongs to the tax office. So the app takes it out of revenue by default. If it did not, your revenue would look 20 to 25 percent higher than it really is, while your costs stay tax-free, which would make every margin look too good.

How the tax is removed

For a tax-inclusive order, the app works out the VAT share of the price from the order's own tax lines, blending the rates if an order has more than one. It then removes that share from the revenue. If an order has no usable tax rate, it falls back to the order's total tax against its taxed total. There is a safety check so a bad tax figure can never wipe out most of a price.

If you want tax kept in

There is a setting to include tax in revenue, if that suits your bookkeeping. Stores that sell tax-exclusive (tax added on top at checkout) can instead choose to count that on-top tax as revenue. Both live in your calculation preferences.

The short version

By default: tax-inclusive stores have VAT stripped from revenue, tax-exclusive stores do not add it. Either way, the profit you see is the money you actually keep, not the tax you are holding for the government.