My numbers look wrong

Most "this looks wrong" cases come down to a missing cost or a recalculation still finishing. Work through this quick list.

Checklist

1. Open Data quality. Missing product costs are the number-one cause of profit looking too high, because sales with no cost are counted as pure profit.
2. Check the date range and filters you are viewing - it is easy to be looking at a different period than you expect.
3. If you just edited costs or rules, a recalculation may still be running. Wait a moment and refresh.
4. Confirm your shipping and payment fee rules are set, so those costs are not missing.

If it still looks off

Open an order's profit breakdown and read its cost-source labels - they show exactly which number is missing or estimated. If everything looks correct and the figure still seems wrong, use the Email us tab in the chat bubble and we will look into it with you.