Sellerboard alternative
Easy Profit Calculator: a Sellerboard alternative for Shopify
Short answer
How they compare
| Feature | This appEasy Profit CalculatorFree, then from $19/mo | SellerboardFrom $9/mo, trial only |
|---|---|---|
| Genuine free planNot just a time-limited trial | Yes - 100 orders/mo | No - 30-day trial |
| Cheapest paid plan | $19/mo (2,000 orders) | $9/mo (600 orders) |
| Labels each cost exact vs estimatedSo you know which numbers to trust | Yes | Not listed |
| Data-quality score for the whole store | Yes | Not listed |
| Ad networks synced | Google Ads | Facebook, Google, Bing, Pinterest, TikTok |
| Payment-fee rules by card type and gateway | Yes | Not listed |
| Below-cost and suspicious-discount alerts | Yes | Not listed |
| Built Shopify-first | Yes | Amazon-first, Shopify added |
| App Store rating | New | 4.1 (59 reviews) |
Why merchants look for a Sellerboard alternative
Sellerboard earned its name in the Amazon-seller world and brought the same formula to Shopify: a real-time profit and loss dashboard at the lowest paid price in the category, $9 a month for 600 orders (their published pricing, July 2026). Its Shopify version is rated 4.1 from 59 reviews, the smallest review base among the established profit apps.
The searches for an alternative tend to come from two places. Stores that want to see the tool working on their own numbers before paying anything, since Sellerboard has a 30-day trial but no free tier. And stores that want a tool designed around Shopify's own mechanics - gateways, card-type fees, POS orders, staff discounts - rather than a multichannel dashboard adapted from Amazon. In its App Store reviews (July 2026), some users also report ad-spend sync lag.
What Easy Profit Calculator does differently
Easy Profit Calculator is built Shopify-first by a working Shopify merchant. Every order carries its full cost stack with a source label on each cost - exact, from Shopify, from Google Ads, from a rule, or estimated - and a data-quality score that points at the products and orders where data is missing. Payment fees are modelled the way Shopify actually charges them: per gateway and per card type.
It also watches for the leaks that are specific to running a real store: below-cost sales, suspicious staff discounts, price overrides, and orders that lost money.
- A genuine free plan: 100 orders a month, no trial clock
- A source label and confidence flag on every cost
- Payment-fee rules down to the card type and gateway
- Alerts for below-cost orders and suspicious staff discounts
- Soft order caps - a nudge at the limit, never a lock-out
- Built by a merchant running over $5M a year on Shopify
Where Sellerboard is the better fit
Price, at low volume. If you are past the free tier's 100 orders but under 600 a month, Sellerboard's $9 Standard plan is cheaper than our $19 Pro, and that is simply the maths. Its 30-day trial is also the longest in the category, so testing it costs nothing for a month.
It also syncs more ad networks - Facebook, Bing, Pinterest and TikTok alongside Google - and if you sell on Amazon as well, Sellerboard's Amazon heritage means one familiar tool across both. If those fit your store, it is a reasonable choice.
Choose Easy Profit Calculator if
you want to start free, you want each cost labelled exact or estimated with a data-quality score, and you want a tool built around Shopify's own mechanics - card-type fees, POS orders, staff discounts.
Choose Sellerboard if
your volume sits between 100 and 600 orders a month and the $9 entry price wins, you spend across Facebook, Pinterest or TikTok, or you also sell on Amazon and want one tool for both.