How do I create a collection for each vendor on Shopify?

Install Easy Brand Page, open Brand pages, and select the brands you want. It creates one automated collection per brand, with the rule product vendor equals that brand, and publishes each to your Online Store.

Does it delete or rename my collections?

No. Easy Brand Page never deletes or renames a collection. Unmapping a brand later leaves its collection untouched in Shopify.

Are the collections automatic or manual?

Automatic. Each new collection uses the rule product vendor equals the brand, so it fills and stays current on its own. You can also add an in-stock-only rule so out-of-stock products drop off.

Can I add a description and SEO to each brand?

Yes. Each brand has a description, a banner and native SEO title and description. Saving publishes them to the collection, where the brand page template shows them.

All use cases

How-to - brand collections

How to create a collection for each vendor on Shopify

Q: Will it duplicate collections I already have?

No. It checks each brand's web address first, and if a matching collection already exists it links the brand to that one instead of creating a duplicate.

By GustavFounder of UpsellShark and a working Shopify merchantLast reviewed July 24, 2026

Short answer

Yes. Easy Brand Page creates one collection for each vendor on your store in bulk, so you do not build them one at a time. You pick the brands, and it makes an automated collection per brand - the rule is product vendor equals that brand - then publishes each to your Online Store. If a collection with that web address already exists, it links to that one instead of duplicating it, and it never deletes or renames a collection. After that you add a description, banner and native SEO per brand and publish. The per-brand pages suite is on the Premium plan.

How it works

Open Brand pages and let it list your vendors

Install Easy Brand Page and open the Brand pages screen. It reads the vendor on your products and lists the brands that do not have a collection yet, so you choose from a real list instead of typing names.

Pick the brands to create collections for

Select which brands should get a collection. Nothing is preselected, and you confirm the exact count before anything is created, so a bulk run is always a deliberate choice.

It creates one collection per brand, and links matches

For each brand it creates an automated collection - products where the vendor matches the brand - and publishes it to your Online Store. If a collection with that brand's web address already exists, it links the brand to that one instead of making a duplicate. You can add an optional in-stock-only rule so out-of-stock products drop off.

Add content and publish per brand

Open a brand to write its description, upload a banner, and fill the native SEO title and description. Saving publishes that content to the collection, and the brand page template renders it on the storefront.

What you get

One collection created per selected vendor, in bulk
Automated collections (rule: product vendor equals the brand) that keep themselves current
Existing matching collections are linked, never duplicated
It never deletes or renames a collection in your store
An optional in-stock-only rule on newly created collections
A description, banner and native SEO title and description per brand, published to the collection

Why Shopify makes you build brand collections by hand

Shopify stores a vendor on every product, but it does not turn those vendors into collections. To get a collection per brand the manual way, you create and name one collection for each vendor, set its rule, and publish it - fine for five brands, slow for fifty.

Easy Brand Page does that pass in bulk. You pick the brands, and it creates an automated collection for each one with the rule set to product vendor equals the brand, so the collection fills and updates itself as your catalogue changes. To point a brand at a collection you already built instead, see how brands map to collections.

Linked, never duplicated or deleted

The risk with a bulk collection tool is that it doubles up on work you already did. Easy Brand Page checks each brand's web address first: if a matching collection already exists, it links the brand to that collection instead of creating a second one.

It also never deletes or renames a collection - there is no delete step anywhere in the app, and unmapping a brand later leaves its collection untouched in Shopify. That makes a bulk run safe to try: the worst case is a collection you can remove yourself in Shopify admin.